Feasibility Study or Biz Plan ?

by Gillian Pritchett on January 22, 2008

Everyone seems convinced that a business plan is essential for anyone about to start a business. BUT… would it not be better to see if there is a market for your goods or services; what financing will be required and your chances of raising this before you go to the expense of a business plan ? In other words… to do a feasibility study.

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