Social Media

There’s one book on social media that I regard as the bible and which I recommend to everyone wanting to understand how the various components of social media work. Don’t be mislead by the title – the book is focused on social media not on marketing.

The Zen of Social Media Marketing is a must-read and not just for the newbie to social media. It’s crammed full of useful information and tips. The style makes it SO easy to read but also to remember a lot of what you’ve read. I’m no newbie to social media, far from it, but I’ve read this book three times already and I recommend to all my clients and to people who attend the talks that I do on the power of social media for business. Read my review of it !

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